Happy Thursday. Welcome to another edition of Insider Retail, where we feature some of our top deep dives of the week. Today we're taking a look at Walmart's plan to outstrip Amazon, Brooks Running's growth boom, and a fast-food chain's digital-sales revival. So without further ado…

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walmart new test stores
Walmart

Walmart is betting on a secret initiative – dubbed "Project Glass" – to win its war against Amazon. Project Glass aims to improve the online experience and position the retailer as its customers' first choice for any need. We obtained a copy of a company presentation on the project. These are the main takeaways.

See the full presentation.


Alex Faherty
Courtesy of Faherty

Clothing brand Faherty had its best year yet, its co-founder said. Alex Faherty credits the company's diversified business model, and a recent onslaught of creative writers, for its standout year.

Learn more from our interview with the co-founder.


Brooks Running
Brooks Running

Brooks Running increased revenue by 27% in 2020, reaching $850 million. The company's CEO shared his plans to hit $1 billion this year, and explained the art of converting two million new customers into diehard fans.

These are the CEO's tips for success.


nike shoes
STR/AFP via Getty Images

Insiders said Nike might ignore dubious behavior if it means a sneaker will do well at resale. But after a top exec resigned when her relationship to her son's resale business was exposed, the CEO is reportedly tackling the issue head-on.

More on that here.


Brian Niccol
Chipotle

Chipotle's CEO shared how he brought the chain's digital sales to $2.8 billion in just three years. We have a look inside his tactics for reviving the restaurant's digital sales.

Check out the CEO's playbook for revamping sales.


Plus…

Read the original article on Business Insider